About NetApp
NetApp is the intelligent data infrastructure company, turning a world of disruption into opportunity for every customer. No matter the data type, workload or environment, we help our customers identify and realize new business possibilities. And it all starts with our people.
If this sounds like something you want to be part of, NetApp is the place for you. You can help bring new ideas to life, approaching each challenge with fresh eyes. Of course, you won't be doing it alone. At NetApp, we're all about asking for help when we need it, collaborating with others, and partnering across the organization - and beyond.
Digital Marketing Manager (Marketo)
Bengaluru, IndiaJob Summary
A dynamic and creative professional responsible for planning, executing, and optimizing email marketing campaigns to drive engagement, lead generation, and revenue growth. This role requires extensive experience with Marketo, as well as demonstrated project management skills to oversee campaign delivery from ideation to analysis. The ideal candidate is both data-driven and imaginative, passionate about crafting compelling email journeys, and adept at collaborating across teams to achieve business objectives.
Job Responsibilities
- Coordinate processes associated with campaign development: minor copy editing, email and landing page design, list identification and upload, and approval and testing of all components.
- When required, perform basic email and landing page design tasks.
- Organize ongoing email testing program, running A/B and multivariate tests, analyzing the results, and recommending appropriate changes based on conclusions.
- Ensure emails are scheduled and sent to support company goals
- Operate and optimize email-related optimization tools (EOA, Litmus, etc.)
- Ensure compliance with worldwide anti-spam regulations, including monitoring prospect opt-in and opt-out status, targeted countries, and suppression lists.
- Prepare lists for upload to ensure database health and execute upload in Marketo
- Work with the Global team to help execute the NetApp business unit’s integration into NetApp corporate marketing processes and tools.
- Manage and update assigned projects daily in project management tool (Asana)
- Occasional Support in marketing software separate from Marketo (Drift, Lytics, Adobe, etc.)
Job Requirement
Successful candidates are goal-oriented, possess exceptional attention to detail, and love both the analytical and creative sides of email marketing. Should be equally comfortable crunching numbers in a spreadsheet and researching new creative ways to reach and engage NetApp’s target audience. You are data-driven, thrive on keeping a finger on the pulse of current company happenings, and enjoy creating buzz around our product and people. The ideal individual has 5+ years of experience in developing and implementing email marketing initiatives with a B2B software or technology company.
- Exceptional written and verbal communication skills. Be at ease with relationship building, and in collaboration in a cross-functional team comprised of diverse personalities, skillsets, and levels of experience. Excellent organizational skills, focus, and attention to detail are a must, as is the ability to work in a fast-paced, dynamic and energetic environment, often under tight deadlines.
- Ability to manage multiple complex projects simultaneously, work with multiple stakeholders and meet strict and aggressive deadlines
- A discipline of process: documenting, publishing, promoting, and enforcing repeatable and sustainable processes that ease workflow and improve group productivity and effectiveness
- A strong team ethic, providing other team members with excellent customer service and maintaining a desire to be the strongest contributor to team success
- Experience building and deploying email campaigns using Marketo preferred.
- Working knowledge of HTML coding and CSS will be added advantage
- Basic understanding of digital marketing
- A desire to learn new email marketing tools and processes
- Ability to adapt to changes
- Attitude to go beyond and look at the wholistic picture of digital marketing
- Project management skill is desirable
Education
- Any Graduation Degree
- Word, Excel, PPT basic understanding
- Marketo is a mandatory requirement.
- Project Management is highly desirable
At NetApp, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees. This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.
Equal Opportunity Employer:
NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, and any protected classification.
Why NetApp?
We are all about helping customers turn challenges into business opportunity. It starts with bringing new thinking to age-old problems, like how to use data most effectively to run better - but also to innovate. We tailor our approach to the customer's unique needs with a combination of fresh thinking and proven approaches.
We enable a healthy work-life balance. Our volunteer time off program is best in class, offering employees 40 hours of paid time off each year to volunteer with their favourite organizations. We provide comprehensive benefits, including health care, life and accident plans, emotional support resources for you and your family, legal services, and financial savings programs to help you plan for your future. We support professional and personal growth through educational assistance and provide access to various discounts and perks to enhance your overall quality of life.
If you want to help us build knowledge and solve big problems, let's talk.
Submitting an application
To ensure a streamlined and fair hiring process for all candidates, our team only reviews applications submitted through our company website. This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.
Related content
Diversity, equity, inclusion, and belonging
We are a collection of diverse people from around the world with our own individual stories. We share the drive to create innovative, world-class products. We're One NetApp, and we find strength in celebrating our individuality.
NetApp Entry Level Careers Program
The NetApp Entry Level Careers Program is designed to help you grow your career, sharpen your skills, and foster meaningful relationships. When you join the Program, you join a diverse, global community where innovative ideas flourish.
Find your ideal job
In a world consistently defined by new expectations, can you quickly adapt for the success of our customers? We reward innovation and problem-solving.
Jobs for you
- Partner Manager Computacenter (m/f/d) Düsseldorf, North Rhine-Westphalia, Germany; Munich, Bavaria, Germany; , Germany
- Software Engineer (Golang , Cloud) Bengaluru, Karnataka, India
- Manager, Global Travel & Expense Bengaluru, Karnataka, India
Your recently viewed jobs will appear here.
You have no saved jobs. Start browsing jobs here
Recruitment scam warning
When conducting a job search, you’re bombarded with outreach. Here are tips to keep you safe from recruitment fraud.
Stay in touch
Equal Opportunity Employer*
NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status and any other protected classification. We pledge to take every reasonable step to ensure that our applicants and employees are respected, treated fairly and with dignity. See the EEO poster, Know your rights poster, and NetApp EEO policy. NetApp makes reasonable accommodations, consistent with applicable laws, for religious purposes and for the known physical or mental limitations of an otherwise qualified applicant or employee with a disability, who can perform the essential job functions unless undue hardship would result.
State-specific postings/notices to applicants regarding contract compliance can be found here in English and here in Spanish, and fair employment practice information can be found here.
Reasonable accommodation
If you are an applicant with a physical or mental disability requiring an accommodation, or you require a religious accommodation for any part of our application process, please email careers@netapp.com. Each request for reasonable accommodation will be considered on a case-by-case basis, consistent with applicable laws and regulations. Please note, this email address is only for accommodation requests; we do not accept unsolicited resumes.
Data privacy
We care about your privacy and, therefore, ask that you read our Candidate Privacy Notice before you submit any personal information to us.
NetApp does not carry out any solely automated decision making (i.e. the process of making a decision by automated means without any human involvement) in determining your suitability or eligibility for specific roles.
However, the processing of your personal information is carried out with the aid of manual and automated tools. In particular, NetApp may use an automated employment evaluation tool or similar tool as one of several tools, actions, and/or steps to assist with NetApp’s review of candidate applications for various hiring needs. Currently, when addressing certain hiring needs, NetApp uses the Eightfold tool which can provide an initial ranking of a candidate’s skills and experience, based on information provided by the applicant in the application and/or supporting documentation, in comparison to the NetApp designated key requirements of a specific role. Additionally, the tool may be used to help review and/or rank internal employees seeking promotion or other internal mobility. However, our talent acquisition team or our recruiters will ultimately select the candidates for further consideration, following human review of any automated evaluation results and associated underlying documentation (or lack thereof) submitted with the candidates’ application.
An independent audit of the Eightfold Matching Model tool can be found at https://eightfold.ai/nyc-eightfoldmatching-model.
Candidates may request an alternative selection process which will not be subject to the Eightfold matching tool or to any electronic automated employment evaluation by contacting NetApp at careers@netapp.com. To bypass the Eightfold matching tool or any electronic automated employment evaluation, you must include a resume and job ID with your email to careers@netapp.com and you must include in the subject line of your email: Data Privacy Request. Candidates who have questions or want to request additional information on the source of data, type of data, and/or collection of data related to the candidate review process should contact NetApp at careers@netapp.com
Submitting an application
To ensure a streamlined and fair hiring process for all candidates, our team only reviews applications submitted through our company website or to our careers@netapp.com email address as outlined above. This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.