Own Every Moment at NetApp
At NetApp, your ideas power innovation. We lead in intelligent data infrastructure—delivering unified storage, integrated data services, and solutions that help organizations unlock the full potential of their data, from AI to multicloud.
Ready to innovate and contribute to our path to $10B? Here, you'll collaborate with passionate teams, tackle real-world challenges, and see your impact in how customers transform and grow. If you're ready to bring curiosity, creativity, and drive to every moment, NetApp is where your journey begins.
Content Operations Manager, Product Marketing
Morrisville, North Carolina, United StatesJob Summary
Role Overview
We are seeking a systems-thinker with a passion for content creation and operational excellence to join our team as a Content Operations Manager. In this role, you'll build scalable processes and automation to enhance content workflows, ensuring seamless collaboration across creative, marketing, and operational teams.
By challenging the way we work, you will drive efficiency and innovation in content production. If you thrive in creating order out of complexity and are eager to succeed with a dynamic team, this opportunity is for you!
Our Commitment to Inclusion
At NetApp, we believe in fostering an inclusive environment where everyone feels they belong. We encourage candidates from diverse backgrounds to apply, emphasizing skills and potential over traditional backgrounds. We are committed to providing equal opportunities for growth and success, aligning with our core values of ownership, growth mindset, customer-centricity, belonging, and high performance.
Short Description
Core Values & Soft Skills
The ideal candidate embodies the following qualities:
- Nimble: Adaptable to shifting priorities and able to pivot quickly in a dynamic environment.
- Communicative: A clear and proactive communicator who ensures alignment across teams and stakeholders.
- Collaborative: A team player who fosters strong relationships across departments and external partners.
- Business Acumen: Understands the broader business context and aligns content operations with strategic objectives.
- Client-Service Mindset: Professional, responsive, and solutions-oriented in all interactions with internal and external stakeholders.
Job Requirements
Key Responsibilities
1. Resource & Project Management
- Oversee the creative project request process, ensuring creative and video briefs are prioritized, scoped, and resourced accurately.
- Manage the allocation of internal creative resources, contractors, and agency partners to proactively manage resource capacity and ensure timely delivery.
- Track project progress, identify and mitigate risks, and ensure on-time delivery of all initiatives with urgency.
- Manage project bids, Statements of Work (SOWs), and vendor invoicing to maintain budgetary control.
- Manage file organization to ensure all project source files and final assets are saved to the appropriate DAM repository.
2. Cross-Functional Liaison
- Partner with the Sr. Manager Content Strategy to align high-impact projects with company objectives and marketing strategies.
- Serve as the primary link between creative teams and product marketing stakeholders.
- Communicate effectively to drive clarity, ensuring expectations are clearly understood and met.
- Facilitate regular check-ins and coach teams with actionable feedback to keep all parties aligned.
3. Operational Excellence
- Increase the volume and velocity of content production without sacrificing brand voice, accuracy or quality.
- Automate high volume production by implementing solutions to streamline content formatting, localization and distribution.
- Continuously evaluate, refine, and create workflows to improve process efficiency and scalability.
4. Quality & Innovation
- Implement quality control (QC) processes at scale for all deliverables, ensuring they meet brand and project standards.
- Gather performance metrics and contribute to reporting, providing actionable insights to improve future projects.
- Propose and implement process innovations, leveraging AI and automation to enhance content operations.
Qualifications & Technical Skills
- Production Expertise: Proven experience managing production workflows across design, photo, and video.
- System Mastery: Deep knowledge of modern work management and CMS platforms (e.g., Asana, Microsoft OneDrive and SharePoint, Adobe Experience Manager)
- AI Tool Proficiency: Hands-on experience using and operationalizing enterprise AI tools (such as ChatGPT, Jasper, Adobe Firefly, etc.) within content workflows.
- Process Design: Proven track recorded of transitioning large teams from traditional manual workflows to automated, technology-driven processes.
- Detail-Oriented: Exceptional attention to detail, ensuring accuracy and consistency across all projects.
- Problem-Solving: A proactive approach to identifying challenges and executing collective solutions.
Education
While a degree in a related field is advantageous, we value experience and skills over formal education.
Minimum of 8+ years in creative operations or project management in a creative agency, in house creative team or marketing function.
At NetApp, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees. This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.
Equal Opportunity Employer:
NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status, and any other protected classification.
Why You'll Thrive at NetApp
At NetApp, you won't wait for the perfect moment—you'll make it. The early planning, the extra thought, the bold idea that turns good into great: That's how our people operate and how we continue to push the boundaries of data infrastructure.
NetApp is the trusted partner for organizations transforming data into opportunity. As the only enterprise-grade storage service natively embedded in Google Cloud, AWS, and Microsoft Azure, we empower customers to run everything from traditional workloads to enterprise AI with unmatched performance, resilience, and security.
Our culture
We celebrate mold breakers, bold thinkers, and problem solvers. We reward initiative, impact, and ownership. We provide flexibility so you can balance professional ambition with your personal life. Here, differences are not just welcomed—they drive everything we do.
If you're ready to innovate, rise to the challenge, and own every moment - make your next move your best one. Apply now.
Submitting an application
To ensure a streamlined and fair hiring process for all candidates, our team only reviews applications submitted through our company website. This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.
Related content
Diversity, equity, inclusion, and belonging
We are a collection of diverse people from around the world with our own individual stories. We share the drive to create innovative, world-class products. We're One NetApp, and we find strength in celebrating our individuality.
NetApp Entry Level Careers Program
The NetApp Entry Level Careers Program is designed to help you grow your career, sharpen your skills, and foster meaningful relationships. When you join the Program, you join a diverse, global community where innovative ideas flourish.
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Equal Opportunity Employer*
NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status and any other protected classification. We pledge to take every reasonable step to ensure that our applicants and employees are respected, treated fairly and with dignity. See the EEO poster, Know your rights poster, and NetApp EEO policy. NetApp makes reasonable accommodations, consistent with applicable laws, for religious purposes and for the known physical or mental limitations of an otherwise qualified applicant or employee with a disability, who can perform the essential job functions unless undue hardship would result.
State-specific postings/notices to applicants regarding contract compliance can be found here in English and here in Spanish, and fair employment practice information can be found here.
Reasonable Accommodations
At NetApp, we are committed to fostering an inclusive and accessible workplace where individuals with disabilities can thrive. In alignment with our values, NetApp provides reasonable accommodations and adjustments where possible to qualified applicants and employees with disabilities, in accordance with employment rights and regulations relevant to their country of employment, to ensure equal access to employment opportunities and job performance.
Applicants who would like to request an accommodation or adjustment are encouraged to Contact Us. Each request will be assessed on a case-by-case basis, in accordance with applicable laws and our commitment to equity and belonging within our culture, values and business practices. Requests will be handled confidentially and respectfully, and we will work collaboratively to identify effective solutions.
- For reasonable accommodations in Germany, click here.
- For reasonable accommodations in France, click here.
- For reasonable accommodations in The Netherlands, click here.
Please note that we do not accept unsolicited resumes to the above email address.
Data privacy
We care about your privacy and, therefore, ask that you read our Candidate Privacy Notice before you submit any personal information to us.
NetApp does not carry out any solely automated decision making (i.e. the process of making a decision by automated means without any human involvement) in determining your suitability or eligibility for specific roles.
However, the processing of your personal information is carried out with the aid of manual and automated tools. In particular, NetApp may use an automated employment evaluation tool or similar tool as one of several tools, actions, and/or steps to assist with NetApp’s review of candidate applications for various hiring needs. Currently, when addressing certain hiring needs, NetApp uses the Eightfold tool which can provide an initial ranking of a candidate’s skills and experience, based on information provided by the applicant in the application and/or supporting documentation, in comparison to the NetApp designated key requirements of a specific role. Additionally, the tool may be used to help review and/or rank internal employees seeking promotion or other internal mobility. However, our talent acquisition team or our recruiters will ultimately select the candidates for further consideration, following human review of any automated evaluation results and associated underlying documentation (or lack thereof) submitted with the candidates’ application.
An independent audit of the Eightfold Matching Model tool can be found at https://eightfold.ai/nyc-eightfoldmatching-model.
Candidates may request an alternative selection process which will not be subject to the Eightfold matching tool or to any electronic automated employment evaluation by contacting NetApp at careers@netapp.com. To bypass the Eightfold matching tool or any electronic automated employment evaluation, you must include a resume and job ID with your email to careers@netapp.com and you must include in the subject line of your email: Data Privacy Request. Candidates who have questions or want to request additional information on the source of data, type of data, and/or collection of data related to the candidate review process should contact NetApp at careers@netapp.com
Submitting an application
To ensure a streamlined and fair hiring process for all candidates, our team reviews applications submitted through our company website only. This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.